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The Mastermind Toys location in Fredericton, N.B. Image: ©2023 Google

Mastermind Toys files for creditor protection

By Brad Perry Nov 24, 2023 | 9:31 AM

A popular Canadian speciality toy and children’s book retailer has filed for creditor protection.

Mastermind Toys says it has faced a range of challenges over the past number of years.

They include more competition, disruptions from the pandemic, and a deteriorating economy.

“Despite implementing a series of operational improvements and cost reductions, and undertaking an extensive strategic review and conducting a robust sale process, the challenges facing the Company’s business have become too significant to overcome,” the company said in a news release on Friday.

Mastermind Toys said all 66 of its stores across Canada currently remain open for business.

The company intends to seek approval to close a group of stores while exploring alternatives for the rest.

Mastermind Toys has locations in all 10 Canadian provinces.