The Betty White Challenge has gone viral after the actor and animal lover passed away on December 31, 2021 at the age of 99.
The challenge urges people to donate $5.00 or more to their local animal shelters in Betty's name to carry on her legacy on Monday, January 17 - her 100th birthday.
It's A Dog's Life is getting on board with the challenge and encourages residents to donate as the fostering network has seen a large influx of puppies and dogs. On the day of White's passing, they took in a dog and named her "Betty".
"Our numbers have doubled in the last week. This is all due to the cold weather. My phone is ringing off the hook with puppies and dogs needing to come into care," says Chris Madison with It's a Dog's Life.
Donation boxes are set up at Kenora's Home Hardware, Keewatin Place and Red River Co-op in Dryden. Madison adds that they are accepting etransfer donations as well. If you would like to donate, email firstname.lastname@example.org, which would be an auto-deposit.
"Donations will go towards food, which we purchase from two local pet stores. We also invest in collars, leashes and vet bills, which can be rather costly," Madison says.
Chris Madison joined Thursday's Q Morning Show to tell us more. Listen below.